Soft opening

We have just begun seeing patients on a limited basis. There are still some loose ends to wrap up such as the digital radiography and software training. In the mean time we are welcoming phone calls and appointment requests! Please feel free to call or submit an appointment request through our website!

“Bleachorexia” – a warning about Over-Whitening Teeth

Courtesy of the ADA:

ABC News (11/24, Boudreau) reported on its website and carried video from a Good Morning America “Morning Stir” segment reporting on “Bleachorexia,” a new term some dentists are using for people who obsessively over-whiten their teeth. The segment drew heavily on the experience of five-time World Boxing Council champion Mia St. John, whose dentist Laurence Rifkin “said overbleaching is common and can lead to receding gums and oversensitivity.” During the Good Morning America segment, George Stephanopoulos also interviewed Dr. Jen Ashton, who advised visiting a dentist before beginning any tooth whitening regimen. Good Morning America concluded the segment by reading a statement from the American Dental Association, which said, “Patients should be cautioned that not enough information is available to support unsupervised long-term and/or repeated use of bleaching products.”

Picking up on the Good Morning America segment, the Daily Mail (UK) (11/25) also reports on the issue of over-whitening. The Daily Mail report cites an American Dental Association survey that found that 96 percent of adults believe “a good smile can make a person more attractive,” and 74 percent “consider a bad one to be a career disadvantage,” likely a root cause for those who do not practice moderation when whitening their teeth.

You can view the Daily Mail article by Clicking Here

Patients Advised To Brush Teeth Later In The Morning.

In a 1,500-word article on how people can “have the healthiest day of your life,” Good Housekeeping (11/24, Heyman) reports that people should wait until later in the morning, around 9 a.m. when they arrive at work, to brush their teeth. “You’ve worked out, had a protein-packed meal, and made it to the office. Now, attend to your teeth,” the article advises. “The American Dental Association recommends waiting 30 minutes after consuming something acidic before taking out your toothbrush,” as it may weaken the tooth’s enamel otherwise. Later in the evening, the article advises patients brush their teeth again, adding that doing so a little earlier can help curb late-night snacking.

– Courtesy of the ADA